In its heyday 10 years ago, a once bright, promising, and full of spirit beauty salon now finds itself in decline. The floor manager, son of the founder of the shop, is tending to a shop losing customers and money hand over fist, and very listless employees. With collapse imminent, the primary investor in the shop sends in a “specialist” to help turn things around, which she promises to do so within 3 months. So how does a beauty salon rebound? What is the secret to connecting with women to get them to visit the salon again? That’s simple to do when you know that a woman with an emotional complex is a woman that wants to be beautiful.